The NAMM Show, one of the largest music products trade shows in the world hosted by the National Association of Music Merchants (NAMM), opened today at the Anaheim Convention Center, welcoming an expected crowd of 90,000 musical instrument manufacturers, retailers, associates and their invited guests from all over the world to the industry’s annual gathering.
This year marks the 110th anniversary of the legendary trade show and is the meeting place for musical instrument retailers to view and purchase the latest musical innovations being shown by more than 1,400 manufacturers.
The estimated economic impact of the 2012 NAMM Show for the Orange County, Calif. economy is nearly $80 million.
Entertainment can be found in every corner in Anaheim during the NAMM Show, and will include:
SaturdayOn the Main Lobby Stage, NAMM will proudly present the 2nd year of its “Celebrity Jam” featuring the Band from TV. Stars including, Scott Grimes, James Denton, Greg Grunberg, Adrian Pasdar, Bob Guiney, Jesse Spencer, Anthony Ruivivar and others will show how much they love to play music when the cameras stop rolling.
Source: Market Watch